Rikki Elliott

Rikki Elliott has a diverse and extensive work experience in the field of SEO. They started their career as an SEO Assistant at Minted in 2012. They later worked as an SEO Specialist at Brandfish and as a self-employed SEO Consultant.

In 2013, Rikki joined Sacramento Marketing Labs as an SEO Account Manager, where they provided client relations and advised clients on SEO best practices. They then transitioned to a Senior SEO Account Manager role within the same company.

From 2014 to 2016, Rikki returned to Minted as an SEO Specialist, where they handled technical SEO and developed content strategies for various core businesses.

In 2016, Rikki joined CreativeLive as an SEO Manager. They led cross-functional processes improvements, collaborated on keyword strategies, created evergreen content, and distributed internal best practices.

Rikki then worked as an SEO Manager at 99designs from 2018 to 2020. In this role, they provided strategic leadership for global SEO, performed technical and content audits, established best practices, and collaborated with various teams to achieve scalable growth.

From 2020 to 2021, Rikki served as a Marketing Manager, SEO at Healthline Media, where they utilized data to drive SEO strategies.

Currently, Rikki is working at GOBankingRates since 2021, starting as an SEO Manager and later being promoted to the position of Senior Manager, SEO in 2023. Their responsibilities include creating and refining content SEO strategies, partnering with different teams for a better user experience, and collaborating with multiple marketing channels.

Throughout their career, Rikki has demonstrated expertise in technical SEO, content SEO, and cross-functional collaboration.

Rikki Elliott obtained a Bachelor of Science (B.S.) degree in Fashion Marketing & Management from The Art Institute of California - San Francisco, where they studied from 2009 to 2012. In addition, Rikki obtained certifications in Competitive Analysis and Keyword Research, as well as the Role of Content Exam, from Semrush in February 2022.