Lisa Murton Beets

Lisa Murton Beets serves as the Research Director at Content Marketing Institute, where responsibilities include overseeing original research initiatives and expanding annual reports from one to six across various verticals. With a background in editing, Lisa previously held the title of Managing Director, Books at CMI, where numerous marketing titles were edited and managed. As the Principal at Murton Communications since 2001, Lisa specializes in content creation across various formats. Previous roles include ownership and marketing directorship at RLB Enterprises, Director of Communications for the Congregation of St. Joseph, and multiple editorial positions at Penton. Lisa holds a B.A. in Communication with a minor in English from Cleveland State University.