Daisy K. Peña

Daisy K Peña is an accomplished professional with extensive experience in sales and market strategy across various sectors. Currently serving as Area Senior Director for Enterprise Market Strategy & Sales at Contentful, Daisy also functions as Founder and GTM Strategy Advisor for The Beauty Water by Ysiad.co. Previously, during a tenure at Twilio, Daisy built and managed multiple sales teams, significantly impacting hundreds of brands in the North American retail vertical. Daisy’s career includes leadership roles such as Director of Digital Strategy at Momentum Design Lab and Director of Business Development at WGSN. Daisy founded a consultancy specializing in fashion and personal brand development and has experience as a fashion model. Educational qualifications include a Bachelor of Business Administration in International Business from American InterContinental University, a Program for Leadership Development from Harvard Business School, and immersive training in User Experience Design from General Assembly.