Margaux Alicea

Margaux Alicea has a diverse work experience spanning various roles and industries. Margaux began their career as an Admissions Advisor at General Assembly in December 2016, where they eventually became a Senior Admissions Advisor and then the Operations Team Lead. In these roles, Margaux demonstrated strong sales and people management skills, achieving over 105% of revenue goals and selling over $3.3M in net sales. Margaux also played a key role in cross-departmental collaboration and was involved in implementing campus initiatives.

Following their time at General Assembly, Margaux worked as a UX Designer at Readtronic, where they collaborated with a team to redesign a text-to-speech app. Their user research and design improvements significantly improved the application's usability and navigation, resulting in a ~95% reduction in user navigation time.

Margaux then joined naviHealth as a UX Designer, focusing on designing B2B software solutions to enhance the healthcare experience for seniors. Margaux conducted user research, created wireframes and prototypes, and worked closely with product, engineering, and data teams.

Most recently, Margaux joined Contentsquare as a UX Design Lead. In this role, they are responsible for creating data-backed design solutions for clients to improve the usability of their websites.

Overall, Margaux's experience demonstrates their strong skills in UX design, sales, people management, and collaboration across different industries.

Margaux Alicea completed their Bachelor of Arts Degree in Political Science and Government at Skidmore College from 2009 to 2013. In 2012, they also studied Portuguese and International Relations at Pontifícia Universidade Católica de São Paulo for a brief period. In 2021, they attended General Assembly for the User Experience Design Immersive program, although no specific degree was mentioned.

In terms of additional certifications, Margaux Alicea obtained several certifications. In December 2022, they became a Contentsquare Certified Expert, obtained a UX Certificate from Nielsen Norman Group, and learned about Web Accessibility Basics from Contentsquare. Additionally, in February 2022, they obtained certifications in Contentsquare Apps and Contentsquare Insights.