Jeisson García Serna

Jeisson García Serna has extensive experience in marketing and digital strategy. Jeisson most recently served as the Growth and Innovation Director at Continental Assist. Prior to that, they were the Regional Marketing Director at the same company. Jeisson also worked as a Growth Lead at Tul, where they played a significant role in creating the paid media strategy and managing the market introduction plan for the Canal Constructor. Jeisson has demonstrated their expertise in digital marketing as the Coordinator of Digital Marketing at Seguros Mundial, where they managed the digital activities of the E-commerce team. Jeisson has also shared their knowledge as a Guest Speaker at various universities, including Politénico Grancolombiano, Fundación Universitaria Los Libertadores, Universidad de Cundinamarca, and Universidad El Bosque. Additionally, they worked as an Account Manager at Increnta and as an Advisor in strategy and programmatic execution at Canal 1. Jeisson's work experience highlights their skills in marketing, digital strategy, and leadership.

Jeisson García Serna's education history begins with their enrollment at Fundación Universitaria Los Libertadores from 2010 to 2013, where they pursued a degree in Publicity and Marketing. Jeisson then attended Universidad de La Salle from 2014 to 2015, where they specialized in Marketing Management.

In 2020 and 2021, Jeisson attended Cambridge Judge Business School, where they studied Digital Disruption. Jeisson continued their education in 2022 at MIU City University Miami, participating in a Continuing Education program focused on Leadership.

During the same year, Jeisson also pursued a Master's degree in Neuromarketing at UNIR - La Universidad en Internet, which they completed in 2023.

In addition to their formal education, Jeisson has obtained several certifications in various areas of marketing and advertising. These include certifications in Inbound Marketing from RD Station, E-commerce from Google, and Digital Marketing from WebCongress. Jeisson has also earned multiple certifications from IMS Internet Media Services and HubSpot, covering topics such as Spotify, LinkedIn, Google AdWords, Facebook Advertising, and sales services.

Overall, Jeisson García Serna has a diverse educational background, with a focus on marketing and advertising, supplemented by specialized certifications in various aspects of the field.