Continental Biscuits Ltd.
Abdullah Shafique Shafique is a seasoned professional in the field of sales and marketing, currently serving as a Senior Territory Sales Manager at Continental Biscuits Limited since April 2019. Previously, Abdullah held the position of Field Officer at the same company from February 2015 to April 2019. Abdullah holds a Master of Business Administration (MBA) in Marketing from Global University, where studies were completed between 2015 and 2017.
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Continental Biscuits Ltd.
Continental Biscuits Limited (CBL) was founded in 1984 following a Joint Venture between the family of Hasan Ali Khan and the Group Danone, the French food giants. In the year 2007 Danone sold their biscuits category to Kraft Foods of USA. Today the company has a joint venture with Kraft Foods with a shareholding of 50.5% and 49.5% respectively. For more than two decades CBL is engaged in the manufacturing and marketing of the brand LU.