David Acosta Salgado

David Acosta Salgado is an accomplished Digital Transformation Manager at Continental, with a focus on driving technology initiatives that enhance business strategy and optimize customer experiences throughout México, Central America, and the Caribbean. With extensive experience in marketing and product management, David has led significant go-to-market programs across various divisions, managed e-commerce operations, and overseen a team of 12. Prior roles include Ingeniero de Calidad at Mantenimiento Industrial and Sales Engineer at Bridgestone Firestone de México. David holds a degree in Digital Transformation from MIT Sloan School of Management, an Industrial and Systems Engineering degree from Universidad del Valle de México, and an MBA from UTEL Universidad.