Elodie K.

Elodie K. is a Transformation Unit Manager specializing in Digital and Customer Experience at SMCP, overseeing CRM and customer care initiatives, as well as coordinating group projects across various brands. Previously, Elodie served as a Senior Consultant at Ineox, managing CRM and e-commerce projects, and as Responsable CRM & eMerchandising at Groupe Karavel - Promovacances, where significant CRM tool migrations and merchandising strategies were implemented. Early career experiences include marketing roles at lastminute.com and diverse positions in project management and customer service. Elodie's educational background includes a Master II in Marketing and Management from ISC Paris and a DUT in Gestion from IUT Paris Descartes.