Svetozar Milicevic

Svetozar Milicevic is a seasoned professional in the field of digital analytics and conversion optimization, currently serving as a Sr. Conversion Specialist at Conversionista! since August 2018. With a robust background as a Web Analyst at H&M from 2015 to 2018, Svetozar specialized in tracking, analytics, and the monetization of digital business cases while also contributing to A/B testing and market expansion initiatives. Prior experience includes roles as an Online Acquisition Analyst at Resia Sverige and Ecommerce Consultant at Grand Shoes, along with co-founding Candy Online Sweden AB, which sold Swedish confectionery products. Svetozar's educational background includes a Higher Vocational Education in E-Commerce from Hyper Island and a BA in Serbian literature from the University of Novi Sad.