John Lapierre

Senior Director, Research at Cooper Smith

John LaPierre is currently working as a Senior Director of Research at Cooper Smith since 2024, and as a ConstruKtionist in Marketing Measurement at Construktion since January 2020. Previously, John has had experience in roles such as Director of Marketing Measurement & Insights at Caesars Sportsbook & Casino, Director of Digital & Customer Analytics at Subway, and SVP of Analytics & Digital Operations at Stella Rising. John holds a Bachelor of Arts degree in Advertising, Psychology, and Economics from the University of Bridgeport.

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