Heather W.

Heather W. has a strong background in consumer intelligence, engagement, and marketing. Heather is currently working at Core Digital Media as the Director of Consumer Intelligence & Engagement since July 2021. Heather'sprevious roles at the company include Senior Manager of Consumer Engagement from 2019 to 2021, Manager of Creative Strategy from 2017 to 2018, and Manager of Campaign Management from 2014 to 2017.

Before joining Core Digital Media, Heather worked as a Client Partner at Experian Marketing Services from 2012 to 2014. Experian Marketing Services is a global provider of integrated consumer insight and cross-channel marketing.

Prior to that, they held various positions at Pictage, Inc., including Director of Product Marketing from 2011 to 2012 and Director of Consumer Marketing from 2009 to 2011.

Heather's earliest work experience was at Magnify360, where they served as a Senior Web Optimization Strategist from 2008 to 2009. At Magnify360, they focused on driving measurable value for clients through targeted behavioral landing page optimization and managing a team of developers, designers, copywriters, and coordinators.

Overall, Heather W. has a diverse range of experience in consumer engagement, marketing strategy, and optimization.

Heather W. obtained a BA degree in Business Management and Economics from the University of California, Santa Cruz. No specific start or end years were provided for this education.