Matheus Hertice

Matheus Hertice is an experienced marketing professional with a strong background in strategic planning, data analysis, and digital marketing. Currently serving as an Analista de Marketing Pleno at CoreBiz since October 2021, Matheus focuses on digital environment strategies, encompassing areas such as media, business intelligence, customer relationship management, conversion rate optimization, search engine optimization, and creative development. Prior roles include working as an Analista Pleno de Inbound Marketing at Agência Mestre and other positions related to inbound and digital marketing at GTC, Droneng, and GM Investimentos Imobiliários. Matheus has an extensive academic background in communication, marketing, and neuroscience, currently pursuing an MBA in Neurociência, consumo e marketing at Pontifícia Universidade Católica do Rio Grande do Sul.