Christian Riera serves as the Líder de Negocios at Corporación GPF (Grupo Fybeca) since June 2019, focusing on the retail pharmaceutical sector. Prior to this role, Christian held various positions at Econofarm S.A from January 2005 to May 2019, including Líder de Negocio, where responsibilities included developing sales growth strategies and providing management with timely reports on business conditions. Christian also worked as Supervisor Zonal de Operaciones, analyzing business factors impacting sales performance, and as Administrador de PDV, where engagement and teamwork among point-of-sale staff were promoted. Christian is currently pursuing further education at Universidad Técnica Particular de Loja and previously obtained a degree in Administration and Business Management from Instituto Superior Tecnologico España.
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