Hiba Omar

Hiba Omar is a seasoned product manager with extensive experience in digital technology and marketing across various sectors. Currently serving as a Product Manager for Advertising Programs at Corus Entertainment since August 2022, Hiba has developed comprehensive product strategies and managed stakeholder communications. Prior experience includes a role as Sr. Analyst in Digital Marketing at American Express, overseeing multi-channel campaigns for a significant customer base and managing team budgets. Hiba has also contributed to the Institute for Canadian Citizenship as a Salesforce Administrator and Membership Experience Specialist, executing outreach campaigns, and implementing Salesforce systems. Additional roles include a Digitalization Project Manager position with the Ontario NDP Caucus, focusing on personnel management transitions, and as a Research Assistant at the University of Toronto. Hiba holds an Honours Bachelor of Arts degree in Sociology and Experimental Linguistics from the University of Toronto Mississauga.