Bianca Ruiz

Bianca Ruiz has several years of experience in the marketing industry. Bianca currently works as a Marketing Director at CosMedical Technologies since 2023. Prior to this, they worked at Like Minds Media from 2019 to 2023 as a Head Marketing Consultant, where they focused on securing marketing projects for small businesses and implementing strategies to increase client engagement and revenue. From 2020 to 2023, they served as a Multicultural Marketing Director at HLK, where they specialized in developing and executing national creative campaigns for specific multicultural segments. Before that, they were a VP Group Account Director at Republica Havas from 2017 to 2019, managing client services and fostering collaboration between different teams. Additionally, they held various roles at OMD LATAM from 2011 to 2017, including Regional Group Account Director and Account Manager for major clients such as PepsiCo, Ocean Spray, 3M, Activision, VISA, and McDonalds. Bianca's early career in the industry started at IMS Interamerican Marketing Solutions, where they worked as a Media & Events Director from 1998 to 2011, overseeing the development and implementation of client-specific media strategies.

Bianca Ruiz holds a Bachelor's degree in Marketing from Florida International University. Bianca has also obtained certifications in Content Strategy Brand Partner from Google in 2017 and in Television Audience Measurement from IBOPE Media in 2014.