Kate Johnstone

Kate Johnstone is a seasoned marketing professional with extensive experience in campaign management and communications. Currently serving as the Campaign and Communications Manager at Cotton Traders since September 2017, Kate has previously held key marketing roles at Brother International Corporation and The Co-operative Group, where responsibilities included developing strategic marketing programs, managing brand positioning, and enhancing customer experience. With a Bachelor of Arts (B.A.) Hons in Marketing & Business Studies from the University of Staffordshire, Kate has demonstrated a strong track record in driving engagement through digital strategies, overseeing brand implementation, and optimizing customer loyalty initiatives across various sectors.