Elena Lawson

Director, Customer Success | Enterprise (emea) at Coursera

Elena is an experienced content design and strategy professional with a diverse background in digital communications. Currently serving as a Content Design Manager at Publicis Sapient since October 2022, Elena has worked with prominent clients such as the Royal Horticultural Society and Goldman Sachs. Prior to this role, Elena held positions at Cancer Research UK as a Senior Content Strategy & Copy Manager and at Unison as a Digital Communications Manager, leading various teams and initiatives. Elena's consultancy experience includes roles with TMP Worldwide UK and various social media agencies, contributing to brands like L’Oreal and Oreo. Earlier in the career, Elena gained experience as a Senior Digital Engagement Manager at Sift and a Web Producer at Great State, in addition to a foundation in research services at Kantar Millward Brown. Elena holds a Bachelor of Arts in Cultural Anthropology from The University of Texas at San Antonio.

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