Rhonda Hollins

Rhonda Hollins serves as the Senior Director of Portfolio Management at Cox Automotive Inc. since August 2016, leading a team to identify revenue opportunities and manage portfolio risks ranging from $50k to $40M+. Previously, Rhonda held roles such as Principal Client Partner for Electric Vehicle & OEM Strategic Business Development, focusing on client relationships and strategic sales alignment, and Director of Client Strategy, where responsibility included maximizing sales and enhancing customer retention. Prior experience includes various management positions at Enterprise from December 2003 to August 2016, achieving significant sales growth and recognition for exceeding quotas. Rhonda holds a Bachelor of Arts in Marketing from the University of Arizona and an MBA from The University of Arizona Global Campus.