Rafael Lazzaretti

Rafael Lazzaretti has been with CPFL Energia since June 2009, serving in multiple leadership roles including Diretor-Presidente da CPFL Piratininga and da CPFL Santa Cruz, where responsibilities encompass customer relationship management and revenue assurance across the distribution companies. Rafael has also held positions as Commercial Director, Strategy and Innovation Director, Innovation Manager, and Strategic Planning Manager, focusing on strategy definition, innovation culture promotion, and competitive intelligence. Prior experience includes a consulting role at Roland Berger and an internship at Robert Bosch. Educational qualifications include executive education in customer management from Northwestern University, governance preparation from IBGC, and specialization in strategic innovation from HSM University.