Craig Andrew Smith

Craig Andrew Smith has over 20 years of work experience in finance and commercial roles. Craig Andrew is currently the Head of Finance Europe at CPL, where they oversee the financial operations of the company. Prior to this, they worked as the Head of Finance and Interim Financial Control Manager at Thornton & Ross.

From 2013 to 2022, Smith held various positions at O2 (Telefónica UK), including Head of Business FP&A, Senior Commercial Finance Business Partner, Senior Finance Business Partner - Marketing, and Finance Business Partner - Marketing. In these roles, they managed finance teams and supported the marketing function in budgeting and finance activities.

Before their time at O2, Smith worked as an Interim Pricing Manager at Lloyds Banking Group, where they analyzed customer behavior and pricing strategies. Craig Andrew also served as an Interim Project Accountant at Wm Morrison Supermarkets Plc, focusing on process improvement in financial reporting.

Earlier in their career, Smith worked as an Interim Commercial Finance Manager at Barratts PriceLess Limited, where they played a key role in turning around the loss-making eCommerce channel. Craig Andrew also worked as a Commercial Finance Manager at Eversheds Sutherland, developing office profitability models.

Smith started their career as a Finance Business Partner at First Direct and a Commercial Analyst at Ventura. Craig Andrew has a strong background in cost management, financial analysis, and stakeholder management.

Overall, Smith's work experience demonstrates their expertise in finance, commercial strategy, and process improvement across various industries.

Craig Andrew Smith completed their Bachelor of Arts (BA) degree in Economics from 1992 to 1995. Craig Andrew also pursued a Chartered Institute of Management Accountants (CIMA) qualification from 1998 to 2001. Additionally, they participated in SATs at the American Schools Collegiate in 1992.