Martin Cotterill is an accomplished digital marketing and e-commerce professional with extensive experience in retail and brand management. Currently serving as Digital GM for Craghoppers and Group Digital Marketing since September 2021, Martin's prior roles include Head of Ecommerce at Dawsons Music Ltd and various leadership positions at JD Sports Fashion plc, focusing on multi-channel strategies. Earlier experience at Shop Direct Group encompassed responsibilities in online marketing and retail trading, while Martin's career in retail began at River Island as a Menswear Product Manager. Martin holds a Bachelor of Arts degree in Business, Management, Marketing, and Related Support Services from Liverpool John Moores University.
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