Laurence Antier

Laurence Antier currently serves as the Chief Marketing & Insurances Officer at Creditplus Bank AG since August 2023. Previously, Laurence held the position of Deputy Chief Sales and Marketing Officer at GAC-Sofinco from December 2020 to August 2023, overseeing sales and marketing strategy, product development, and digital transformation, while managing four departments with a total of 160 employees. Laurence's career at Crédit Agricole Consumer Finance spanned from April 2004 to December 2020, encompassing various leadership roles, including Head of Marketing and Communication, responsible for strategic marketing and digital initiatives, and Head of Customer Marketing, with a focus on BtoB partnerships. Prior experiences include positions at LCL, Yves Rocher, and InVivo, complemented by master's degrees in Marketing and Commercial Practices from IAE Paris - Sorbonne Business School and Economics from Université Paris-Saclay.