Elizabeth Grimes has a diverse work experience in marketing and digital services. Elizabeth held the position of Sr Director of Integrated Marketing & Digital Services at Crescent Hotels & Resorts from June 2023 onwards. Prior to that, they were the Vice President of Marketing at Choice Financial Group from November 2020 to December 2022, where they successfully implemented an integrated marketing approach that led to significant growth in lead generation, premium sales, and market share. Elizabeth also served as the Vice President of Marketing & Public Relations at Kingsmill Resort from February 2018 to March 2020, and as Manager of Web Development & Email Marketing at Pebble Beach Company from October 2012 to January 2018. Elizabeth started their career as a Web & Graphics Design Manager at Xanterra Parks & Resorts from August 2004 to October 2012, where they managed website development, email marketing, and design of brand materials resulting in new business and increased contracts.
Elizabeth Grimes has a Bachelor of Science (BS) degree in Information Technology with a focus on Multimedia and Visual Communications from the University of Phoenix. Elizabeth also studied Psychology at Oklahoma Baptist University. Additionally, Elizabeth has obtained certifications in The 10 Pillars of Customer Experience from LinkedIn and their additional certifications include Becoming Indistractable, Digital Lead Generation from Nationwide, Hospitality & Tourism Management Certificate from Florida Atlantic University, and How to Project Vocal Confidence from LinkedIn.
June, 2023 - present