Cristalco
Oumaima Laabouli is a skilled professional in commercial management with diverse experience in BtoB contexts. Currently serving as a Junior Commerce BtoB at Cristalco since May 2023, Oumaima is involved in business development, commercial reporting, and contract management. Previous roles include Chargée de Gestion Commerciale at Groupe KILOUTOU, where Oumaima managed strategic client databases and contributed to internal site restructuring. Prior to that, Oumaima worked at Banque Centrale Populaire as Animatrice Commerciale, focusing on sales assistance and process optimization. A background in customer needs analysis and marketing campaigns was further developed during experiences with Toyota Du Maroc and Royal Air Maroc. Oumaima holds a Master 2 degree in Operational Management with a focus on Marketing and Commerce from Ascencia Business School and a specialized Master’s in Marketing and Commercial Action from Ecole Supérieure de Technologie de Casablanca.
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Cristalco
Cristalco is one of Europe’s leaders on the sugar, alcohol and bioethanol markets. We market beet and cane sugar, ethyl alcohol from beets and wheat, as well as conventional and advanced bioethanol and ingredients extracted from the stevia plant. Cristalco is a responsible and sustainable partner with international presence, preserving its local roots while being open to the world. The company has sales turnover of 1.2 billion euros, operates in 80 countries and sells more than 1,000 products. We’re constantly moving forward – it’s in our DNA. We’re actively seeking ways to do things better, differently, for greater quality, greater reliability, greater efficiency, greater sustainability, new solutions, all while continuing to respect the planet and its peoples. It is by seeking to do better that we become better.