Megan Sim

Megan Sim is an experienced marketing professional currently serving as an Account Strategist in Retail Media at Criteo since July 2021, where the focus is on enabling brands to enhance their visibility at the digital point of sale via targeted advertising. Prior to this role, Megan held various positions, including Senior Digital Specialist at Geneco SG and Account Manager at Sojern. With a strong foundation in performance marketing from a tenure as a Performance Specialist at iProspect, Megan has successfully developed media strategies and executed campaigns across diverse channels. Additional experiences include roles in project management and client services at J.D. Power and a market management internship at Allianz. Megan holds a Bachelor of Business Management in Finance and Marketing from Singapore Management University and completed GCE 'A' Levels in Science at St. Andrews Junior College.