Paulina Rybak

Paulina Rybak is an accomplished professional with extensive experience in account strategy and management across various regions and markets. Currently serving as Team Lead Account Strategy Agencies for Benelux, Nordics, and Eastern Europe at Criteo since September 2018, Paulina has also held roles such as Team Lead Account Strategy for Emerging Markets and Agency Account Strategist. Prior experience includes leadership roles at Leadiance overseeing email database management and account manager assistants, alongside account management positions focused on monetization and campaign configuration in both Australia and Poland. Earlier career experiences encompass content creation, marketing campaigns, and social media management with notable organizations such as Planet Media Advertisement & Strategy and ELLE Magazine. Academic credentials include a Master’s degree in International Studies on Media, Power and Difference from Universitat Pompeu Fabra and a background in Journalism and Media Studies from the University of Warsaw and Adam Mickiewicz University.