Donna Russell

Donna Russell serves as the SVP of Market Research at CRL MEDIA LLC since 2020, focusing on developing growth strategies for businesses in a multicultural environment. Previously, Russell was a Senior Analyst at Mozaic Group Inc. from 2018 to 2020, where contributions involved aiding global tech companies in launching high-ROI products. With a background in data management and analytics at Kantar and a strong entrepreneurial foundation as the Principal Owner of Sibu Marketing Research, Russell has extensive experience in Hispanic consumer insights and acculturation models. Additional roles include Managing Director at SIL Group and Senior Project Manager/Analyst at INSIGHTS, Inc. Educational qualifications include a Bachelor of Science in Business Administration with a Marketing major from Virginia Commonwealth University and a course in Data Visualization and Dashboard Creation from the University of California, Davis.