CRO Connected
Louis Fernandes is an experienced director and senior sales leader with a strong background in SaaS, revenue generation, and corporate strategy. Currently serving as Director at Magnitude 10 Associates since September 2019, Louis focuses on assisting SaaS start-ups and scale-ups with their Go-To-Market strategies. Louis has also held key leadership roles such as Vice President of Sales, EMEA at Uberall and Managing Director & Vice President, Northern Europe at HRS Group. Louis's extensive experience in sales and market development is further supported by roles at Basware, Hewlett Packard Enterprise, SAS, SAP, and Acxiom. Louis holds multiple professional marketing qualifications from the Chartered Institute of Marketing, along with a diverse educational background in finance, management, and outdoor education.
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CRO Connected
Traditional education has let revenue leaders down. Most Chief Revenue Officers come from a career in sales leadership and most sales leaders fell into sales by accident.. This lack of unstructured education has left £billions on the table every year from missing quotas, high turnover of leadership and team members alike and misalignment across GTM. Why? Because most are learning on the job! We fix the education deficiency for senior practitioners in revenue leadership by equipping them with the insight and experience to grow. By joining Europe's most senior revenue leadership community you have on-demand access to 000's of years of experience to help you build the worlds best GTM functions. All of us are smarter than any of us!