Siddhesh Todi

Manager - Brand And Consumer Research at Croma

Siddhesh Todi currently serves as Manager - Brand and Consumer Research at Croma since June 2023. Prior to this role, Siddhesh worked at NielsenIQ as a Senior Research Analyst BASES from November 2021 to June 2023, focusing on personal care and home care categories for Hindustan Unilever Limited, conducting idea and concept testing, and new launch assessments. Before NielsenIQ, Siddhesh was a Junior Research Manager at MetrixLab, assisting multiple consumer packaged goods clients with packaging testing. Siddhesh also held the position of Associate Research Manager at Kantar, where responsibilities included brand health tracking and communication testing for Unilever. Additional experience includes a role as a Management Representative at Welingkar Institute of Management and a research internship at Feedback Business Consulting Services prior to a winter internship at Leeds Production. Siddhesh holds a Masters of Management Studies in Marketing from Welingkar Institute of Management and a Bachelor of Engineering in Electronics and Telecommunication from Dwarkadas J. Sanghvi College of Engineering.

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