Daniela Pohle

Daniela Pohle has extensive experience in strategy and analytics, currently serving as Director Strategy & Analytics at CROSSMEDIA Deutschland since August 2008, having previously held positions as Group Head, Senior Consultant, and Consultant within the same company. Prior to this, Daniela Pohle worked as a Werkstudentin at Solon Management Consulting, contributing to a thesis on "Customer Lifetime Management - Strategische Relevanz für Kabel-TV-Unternehmen." Additional experience includes a role as Projektassistentin at Medien + Entertainment Management Institut me:mi and internships in media buying and editorial coordination at Seven.One Entertainment Group and RTL Group, respectively. Daniela Pohle earned a diploma in media management from Hochschule Fresenius in 2008.