Rebecca Lajoie

Demand Generation Manager at CrowdRiff

Rebecca Lajoie is an accomplished Demand Generation Manager with extensive experience in digital marketing, SEO, email marketing, and paid media strategies. Currently with CrowdRiff since February 2023, Rebecca previously held similar roles at Coit Group and Voices, where responsibilities included overseeing email marketing campaigns, leading demand generation strategies, and collaborating with sales teams to enhance industry-specific campaigns. Earlier experience includes managing accounts at tbk Creative and serving as Digital Marketing Manager at in2communications.com, demonstrating a strong ability to drive organic traffic, optimize conversion rates, and create compelling content across various digital channels. Rebecca holds a degree in Business Administration Marketing (Digital Marketing) and a diploma in Business-Marketing from Fanshawe College.

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