Rumeet C.

Rumeet C. is a Senior Marketing Science Analyst at Crunchyroll since October 2023, focusing on user acquisition strategies through data analytics, including attribution modeling and audience segmentation. Previously, Rumeet served as a Senior Analyst in Advanced Analytics at Gap Inc., where collaboration with Athleta’s CRM team resulted in a significant impact on over 200 marketing campaigns. Experience also includes a Data Analyst role at SEPHORA, improving marketing campaign effectiveness and generating substantial annualized revenue. Earlier positions include Business Intelligence Analyst at Talend, Associate Business Intelligence Analyst at The Knot Worldwide, and Business Analyst at GovPilot, cumulatively building expertise in analytics, campaign measurement, and business intelligence. Education includes a Master's degree in Information Systems from the New Jersey Institute of Technology and ongoing pursuit of a PhD in IT-Data Science at the University of the Cumberlands.