Helen Tian

Analytics at Crypto.com

Helen Tian is an experienced analytics professional with a background in data science and product analysis. Currently serving in the COO office at Crypto.com since January 2022, Helen focuses on strategy review, data modeling, and business optimization. Previously, as a Senior Product Analyst, Helen built customer journeys and conducted A/B testing to enhance engagement. Experience includes a role as a Senior Data Scientist at ByteDance, where Helen collaborated on project development and causal analysis, and at Grab, with a focus on supply shaping and strategic analytics. Early career experiences include roles at Shopee and research assistant positions at the Singapore University of Technology and Design. Helen holds a Bachelor of Engineering in Engineering Systems and Design from SUTD and studied Management, specializing in Financial Management, at National Taiwan University.

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