Taylor Baird

Taylor Baird serves as Owner and CEO of Defending Big D Media LLC since April 2023 and has been a Manager of Collegiate Partnerships and Senior Analyst at CSL since March 2015, where responsibilities include demographic analysis, GIS mapping, competitive research, survey design, and financial modeling. Taylor has a diverse background in content and media management as Managing Editor at Defending Big D from April 2011 to April 2023, prior experience as a Market Research Analyst at Southwest Airlines, and various roles at Toluna contributing to account management and client services. Taylor began a career in quality control at Common Knowledge, following a BBA in Marketing from Sam Houston State University.