Zach is a data-driven associate with expertise in analytical problem-solving, market research & competitive analysis, marketing operations, and B2B marketing strategy. He has extensive experience with VC-backed software startups and SMBs in the hyper-growth phase.
Prior to Cuesta, Zach held a variety of management roles focusing on marketing operations and technology strategy. He also has an MBA and a Green Belt in Lean Six Sigma that help him to drive operational efficiencies. He thrives in creating synergies to maximize technology stacks as well as analyzing campaigns to result in significant cost savings and increased ROI.
Zach joined Cuesta due to his passion for technology and continuous improvement. Cuesta allows him to be surrounded by highly-motivated people, stay up to date on emerging technologies and new strategies, and to work on projects that make a real difference.
Zach lives in San Antonio, TX with his wife and their pet corgi. As a lifelong learner, Zach spends his free time planning new experiences, trying unique and diverse foods, and learning everything he can about the culture and history of the next country he’ll visit.
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