Budhaditya Banik is an accomplished professional with extensive experience in the automotive industry, currently serving as the Senior General Manager of Automotive Aftermarket Business at Cummins India since September 2014. Over the years, Budhaditya has held several key roles, including General Manager and DGM in various capacities related to auto parts and marketing. Responsibilities have included driving sales and profitability, formulating contracts for large fleet customers, executing marketing strategies, launching new products, and conducting market analysis. Prior to Cummins, Budhaditya worked at Bosch India and Robert Bosch, where roles spanned product management, market strategy, and sales efforts for automotive filters and filtration products. Budhaditya holds an MBA in Marketing from SPJIMR and a Bachelor's degree in Mechanical Engineering from NERIST.
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