Cummins
Akshada Ananthakrishnan is a seasoned marketing professional with extensive experience in digital and content marketing, brand management, and advertising. Currently serving as the Digital and Content Marketing Manager at Cummins Inc. since August 2022, Akshada previously held roles at AU SMALL FINANCE BANK as a Consulting Brand Manager and HDFC Bank as a Brand Manager, where significant contributions included enhancing efficiency across multiple functions and promoting financial products. As a Co-Founder of All Done Up, Akshada showcased expertise in lifestyle and fashion content. A background in copywriting spans notable firms like Leo Burnett India and Ogilvy, supporting major brands with impactful advertising campaigns. Academic qualifications include an MBA in Marketing from Indiana University's Kelley School of Business and an MSc in International Creative Advertising from The Manchester Metropolitan University.
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