Rob Riehle

Rob Riehle currently serves as an Account Executive at CURA since April 2024. Previously, Rob held key marketing roles at Saddlebrook Resort from 2015 to June 2024, including Director of Marketing and Golf Sales Manager/Director of Media. Additionally, Rob contributed as a member of the Pasco County Tourist Development Council from March 2018 to June 2024, overseeing funds from the local-option tourist development tax in Florida. Rob began a career at The Plasencia Group as an Analyst from 2013 to 2015, where the firm successfully expanded by over $100 million in hotel sales in its first year. Rob Riehle earned a Bachelor of Arts in Critical Media and Cultural Studies from Rollins College from 2009 to 2013 and attended Saddlebrook Preparatory School from 1999 to 2009.