Frida Ekholm

Frida Ekholm has a diverse work experience spanning across different industries. Frida is currently working at Cure Media since October 2022 as a Creative Lead, where they develop influencer marketing strategies for clients such as Skincity, H&M, and Sephora. In this role, Frida stays updated on trends in fashion, beauty, home, and lifestyle on social media platforms, particularly TikTok and Instagram, to create innovative and effective concepts that align with the clients' brand identities and goals.

Before their current position, Frida worked as a Creative Strategist at Cure Media from March 2022 to October 2022. Frida previously held the role of Social Media Manager at the same company from September 2021 to March 2022, where they played a vital role in strengthening the brand through collaborations, digital content, and events.

Prior to joining Cure Media, Frida worked as a Content & Social Media Specialist from October 2020 to September 2021, and as a Marketing Coordinator from September 2018 to October 2020.

Earlier in their career, Frida gained experience in event management as an Event Marketing Assistant at Academic Work from May 2017 to September 2018. Frida was responsible for planning and coordinating various events, including lectures and career fairs, as well as conducting speed interviews and resume reviews.

Additionally, Frida has retail sales experience from their time as a Retail Salesworker at Lexington Company AB from December 2014 to May 2017.

Outside of their professional career, Frida had a successful soccer career, having played as a professional soccer player for Bollstanäs Sportklubb from January 2011 to June 2015. Frida competed in the 2nd highest division in Sweden, achieved notable results in the Gothia Cup, and secured second place in the Swedish championship futsal tournament.

Overall, Frida Ekholm has extensive experience in creative marketing, social media management, event coordination, retail sales, and professional soccer.

Frida Ekholm attended Stockholm University from 2016 to 2019, where they pursued a degree in Digital Media with a focus on the field of study in Media.