James Curich

Co-CEO at CURICH | WEISS

James Curich is a seasoned public relations professional with extensive experience in brand development and strategic communications. As Co-Founder and Co-CEO of CURICH | WEISS since August 2015, James has focused on creative storytelling and influencer engagement to enhance client brands. Prior to this role, James served as Public Relations Director at William Grant & Sons, where responsibilities included overseeing corporate communications and brand-building programs for a portfolio of spirits brands. Experience also includes a tenure as Vice President at Susan Magrino Agency, leading the Food, Wine & Spirits Division, and an earlier position as Account Director at Lisa Lori Communications, managing media relations for various industries. James holds a Bachelor of Arts degree in Art History and Psychology from Rutgers University.

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CURICH | WEISS

CURICH | WEISS is a PR agency built upon results, relationships and a record of success. Named Hospitality Agency of the Year at The PR Net Next Gen Awards 2024. Clients in the travel, hospitality and real estate, and food, wine and spirits industries. Services include media relations, digital marketing, experiential, corporate communications, talent and celebrity relations, influencer strategy, trade engagement, and more. Career Page: https://bit.ly/3Wpgbug


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