William J. Moore

Bill has 25+ years as an executive service management professional for several major technology firms where he was responsible for implementing CX strategies that drive service revenues. He was an early pioneer that continues superior customer service builds strong customer loyalty that can be measured in customer lifetime (CLT) value.

Bill’s CRMI responsibilities include designing and delivering CX best practices workshops, CEMPRO-certified employee training, and employee recognition/reward programs that result in increasing customer satisfaction, employee retention, and increase profitability for CRMI clients. In addition to CX workshops, Bill has delivered numerous CEMPRO on-site soft-skills training programs for frontline managers and other supporting personnel at companies including Instron, Karl Storz, ABB Automation, Hologic, Thoratec, AccuSoft, Brenntag, Zildjian, and others.

Bill works with senior management to develop and implement the CX DNA Playbook Strategy which results in increasing employees' CX awareness, CX competence, CX training, and CX Recognition/Rewards to drive CX as the most critical component of a company’s DNA. He will ensure that CX Strategy is annually measured in revenue from new account acquisitions, retention, and growth and winning back lost customers.