CVS Media Exchange (CMX)
Kristen DiCorleto has extensive experience in marketing leadership, most recently serving as the Head of Marketing and GM & Executive Director at CVS Media Exchange from August 2021 to March 2023. Prior to this role, Kristen held multiple positions at CVS Health, including Executive Director of Digital Marketing Strategy and Innovation, Marketing Director for Health Services, and Director of Omni-channel Marketing. Kristen's career also includes notable positions at Liberty Mutual Insurance as Director II of Partnership Marketing, where accountability included managing a $12.5 million budget and delivering significant new business policies, and Safeco Insurance as Senior Program Manager for Brand Marketing, where a key project involved overseeing a major sponsorship evaluation. Kristen holds an MBA in Marketing from Simmons University and a BA in Management and Economics from Regis College.
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