Alex Atkins

Alex Atkins is currently the Head of Growth at CXL. Prior to this, they served as the Director of Marketing at QS Quacquarelli Symonds from April 2021 to July 2022. Alex has also held the position of Head of Growth at CXL from October 2019 to April 2021, and Senior Marketing Manager at A Cloud Guru from December 2018 to October 2019.

At A Cloud Guru, Alex utilized a metrics-driven approach to design and execute a marketing strategy for the North America region. Alex allocated $500,000 annually to execute on prioritized marketing strategies, and leveraged Marketo as a marketing automation platform to structure nurture flows, create forms, build landing pages, and measure success metrics. Under their direction, the company saw a 98% increase in unique users (39.9 million) across fourteen company domains in 2018.

Alex has also managed numerous vendors that specialize in lead generation, SEO optimization, and creative asset design.

Alex Atkins has a Master's Degree in Marketing Analytics from Bentley University - McCallum Graduate School of Business. Alex also has a Master's Degree in Digital Communication and Media/Multimedia from Clark University. Alex has a Bachelor's degree in Psychology from Clark University. Alex is also certified from the CXL Institute in A/B testing mastery, account based marketing, Facebook advertising, LinkedIn advertising, and marketing management.

They work with and Leho Kraav - Partner. Alex Atkins reports to Peep Laja, CEO.