Gessica Lomonte

Gessica Lomonte is an accomplished senior marketing professional with extensive experience in digital marketing and campaign management across multiple industries. Currently serving as the Senior Manager of Digital Marketing & SEM Lead at Cytiva since May 2023, Gessica has effectively recruited and managed a global team, driving campaign efficiency and significantly reducing cost per lead (CPL). Previously, at Pall Corporation, Gessica led global strategic marketing programs, increasing conversion rates and achieving record-breaking lead generation. With a history at Western Digital, Gessica developed comprehensive digital marketing strategies and campaigns, achieving exceptional return on advertising spend (ROAS). Gessica's educational background includes a Master's degree in International Management from IE Business School and training in Disruptive Strategy from Harvard Business School Online, complemented by strong language skills in modern languages and translation.