Katrin Falby is a seasoned professional in the digital advertising and programmatic media landscape, currently serving as a Senior Account Executive at both ZoomerMedia Limited and Daily Hive. With a robust background that includes roles such as Programmatic Lead at Narcity Media and Blue Ant Media, Katrin has consistently driven campaign strategy, execution, and optimization across various high-profile accounts, including Microsoft Consumer and Toyota/Lexus during tenure with Dentsu Aegis Canada. Previous experience as an Account Manager at TubeMogul, Inc. and various positions in digital media sales have further honed Katrin's expertise in managing and analyzing complex programmatic campaigns. Katrin holds a Bachelor's Degree in Global Political Studies from York University.
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