Marcus Vinicius Velleca Bernardi

Head Of Data And Analytics at Daki

Marcus Vinicius Velleca Bernardi has 17 years of work experience, starting in 2006 at Natura as a Market Intelligence Analyst. Marcus Vinicius then worked at Telefonica as a Regional Business Consultant and Marketing Specialist Consultant. Marcus Vinicius also served as the COO at CS2 eventos and as a Control and Management Coordinator at LATAM Airlines.

In 2015, they joined Carrefour Brasil, where they held roles as Market Intelligence Senior Consultant and Digital Transformation, Expansion, & Customer Knowledge Director. During their time at Carrefour Brasil, they led various projects and managed a team of employees.

In 2020, Marcus became the Head of Portfolio Profitability LATAM at OYO - Brasil. Marcus Vinicius then moved on to JOKR, where they held positions as Senior Manager Global Data and Global Head of Analytics. Marcus Vinicius'sresponsibilities at JOKR included overseeing data and analytics projects, implementing data systems, and managing the company's data strategy.

Currently, Marcus is the Head of Data and Analytics at Daki, where they are responsible for leading data and analytics initiatives.

Marcus Vinicius Velleca Bernardi holds a Bachelor's Degree in Electrical/Telecommunications Engineering & Control from USP - Universidade de São Paulo, which they completed from 2002 to 2006. In 2011 to 2012, they obtained a Graduate Degree in B2B Marketing from FGV - Fundação Getulio Vargas. Recently, from 2018 to 2020, they pursued a Graduate Degree in Sociology from FESPSP - Fundação Escola de Sociologia e Politica de São Paulo. Marcus also has additional certifications in Geocodificação Básica e Avançada from Geograph and Green Belt from Fundação Vanzolini.

Links

Previous companies

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LATAM Airlines logo
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Timeline

  • Head Of Data And Analytics

    April, 2023 - present

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