Jean-François Louvieaux is an experienced marketing executive with a proven track record in multichannel strategy development and implementation. Currently serving as Directeur Marketing at Damart since May 2020, Jean-François focuses on marketing strategy in a retail and e-commerce environment along with enhancing digital growth and customer relationship management. Previous roles include Directeur Marketing et e-Commerce at Cyrillus, Chief Marketing Officer at 3 Suisses, General Manager at Helline, and Chief Marketing and e-Commerce Officer at Daxon, where significant increases in turnover and web business were achieved. Additional experience includes key positions at La Redoute, Groupe Redoute, and Lafarge, complemented by an academic background in audit and management from IAE FRANCE and SKEMA Business School.