Weng Jan Cheung

Weng Jan Cheung is a seasoned professional in consumer insights and market research, currently serving as the Senior Consumer Insights Lead at Danone since May 2025. Prior experience includes the role of Consumer & Market Insights Lead for Ice Cream DACH & Benelux at Unilever, where responsibilities involved identifying consumer needs and enhancing brand performance. Cheung has held senior positions at Imperial Brands PLC, focusing on actionable insights for business growth, and at InSites Consulting, managing customized research projects for global FMCG clients. Earlier roles at SKIM and L'Oreal S.A. provided foundational experience in market research methodologies and product management. Weng Jan Cheung holds a Master's degree in Marketing from Vrije Universiteit Amsterdam and multiple bachelor's degrees in economics and business studies.