Darling Brand Makery
Robb Hass currently serves as the VP of Media Strategy at Darling Brand Makery, where responsibilities include leading strategy and activation for various challenger brands. Previously, Robb held the position of Media Director at HLK, acting as the strategic lead for several notable brands, including Bayer and Ameren. Prior experience includes serving as COO and Marketing Director at Express Design Group, overseeing operations and marketing for a $6MM online retail company. Additionally, Robb taught courses in eCommerce and Consumer Behavior as an adjunct faculty member at McKendree University. With a background in traditional media planning and buying from tenure at Rodgers Townsend and DMB&B, Robb's education includes an MBA from McKendree University and a BA in English and Journalism from Southern Illinois University, Carbondale.
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Darling Brand Makery
WE ARE A BRIEF-TO-LIFE CREATIVE RESOURCE. As an agency, our mission is to make your brand desirable. And that comes from finding the truth and connecting it to your audience. When we partner with you, we share your mission. When you have a chip on your shoulder and are hell-bent on proving your merit, we’re right there with you. You can’t fake heart. And neither can we. By bringing creative talent upstream in the problem-solving process, we work to deliver quality without the cost of a larger apparatus. The end goal is brand-defining work that moves your audience. The way we get there is streamlined and thoughtful. While we would never pretend to be full service, we can take a campaign or a brand launch from brief to life, fluidly and in-house.