Alicia O. has a diverse range of work experience in marketing and communications. Alicia currently holds the position of Head of Marketing at Darwinex since July 2021. Prior to this, they worked at ActivTrades as a Senior Marketing Associate from July 2013 to December 2019, where they successfully developed PR plans, negotiated advertising opportunities, and implemented strategies to increase the client base. Alicia also worked at arvato UK & Ireland as a B2B Marketing & Communications Executive for a brief period in 2013, where they were involved in developing award entries and managing employee newsletters. Earlier in their career, Alicia worked as an Assistant Marketing Manager at Desigual, where they organized fashion events, secured key partnerships, and managed trade shows and flash sale events. Their career began as a Marketing Consultant Intern at MZI Global in 2011. Overall, Alicia has demonstrated strong marketing skills and experience across various industries.
Alicia O. completed their Bachelor's degree in Tourism from the Universidad de Turismo de Zaragoza between 2002 and 2005. Alicia then pursued an International MBA from EAE Business School (BCN) and the Manhattan Institute of Management (New York), which they completed from 2010 to 2011. Alicia's educational background primarily focuses on business administration and tourism.
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